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To Get Unstuck in the Present, Tap into the Future of Retail, Digital Commerce and Consumer Behavior

Our team focuses on short-term engagements that empower our clients to quickly break down the walls between online and offline commerce to reimagine how retail, D2C, technology, supply chain, content, and consumption must work together.

 

We create your strategies and tactics to achieve the following:

  1. Make sense of the disruption in digital commerce to reimagine the physical store

  2. Lower the cost of consumer acquisition

  3. Drive more traffic to all your channels and consumer habitats. Increase conversions, basket size and LTV.

  4. Optimize market, consumer, operations and supply chain data

  5. Expand internationally through digital commerce and marketing

Unified Commerce: the Future of Retail

5 New Digital is a retail, digital commerce and consumer growth and strategy agency that provides brands, CPGs, retailers and manufacturers with cutting-edge strategies, tools, and research for profitable growth.  We ignite your sales and profits by applying the principles of:

 

The New Retail Model

  • Integrate online/offline/technology/content/supply chain for Unified Commerce

Immersive Commerce

  • Transform eCommerce from a flat, 2D, boring, scroll-and-click buying experience, to an interactive, fun, shopping experience through AR, VR, Livestreaming, 3D,  digital twins, proto-Metaverse environments, AI, Live human/digital customer service. Technology, data science and retail create immersive retail experiences in the physical store.

3C Commerce

  • Leverage content and community to build sustainable commerce. 

Brand and Purchase Activation

  • Focus on consumer experience, loyalty, and imaginative marketing experiences and technology

We have the experience, creativity, and time to help you and your company break through the noise.

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You are hyper-focused on your day-to-day work.  

 

We take on the responsibility of conducting deep qualitative and quantitative research, strategy development, structural planning and implementation to grow your B2D, D2C and B2B business. 

5 New Digital will help you navigate the constantly evolving 5 NEW: the digitally driven New Retail-New Consumption-New Technology-New Supply Chain-New Marketing landscape.

Working with 5 New Digital, you achieve three essential goals:

  1. Build your unified commerce strategy for consumer engagement, brand love, and sales 

  2. Equip and enable you and your leaders to bring your consumer/customer strategy to life, powered by the resources you need to succeed

  3. Unify your consumer-facing entities to improve margins, profits, and lifetime value

New Retail & Unified Commerce

5ND transforms and grows brands, retailers, CPGs and manufacturers from around the world with research, strategy, technology, and execution services that unlock the power of The New Retail and Unified Commerce models.

We break down what it takes for you to succeed in selling on:

  • Ecosystems (Amazon, Walmart, Target, Alibaba, WeChat, Rakuten, Mercado Libre)

  • Global Marketplaces (Lazada, Shopee, Flipkart, JD, Wayfair, Coupang) 

  • Platforms (Netflix, Hulu, Twitch, YouTube, Google, IG)

  • Habitats (physical and digital storefronts)

  • New Retail Channels (social commerce; livestreaming commerce, immersive commerce)

  • Building your own ecosystem

Introducing our law firm

THE BIG THREE - WHAT WE LIVE TO DO

Our philosophy, products and services are focused on changing the world and changing our clients’ futures by thinking and acting on the BIG THREE of the digital industrial revolution:

01.

DIGITAL COMMERCE

Not to be confused with eCommerce, digital commerce is the philosophical foundation of and practical application of digital tools and technologies to the entire commercial value chain and organization. The Digitization of PLAN-MAKE-MOVE-MARKET-SELL. eCommerce and its eight iterations are one part of Digital Commerce.

02.

NEW RETAIL

The complete integration of online/offline/technology/media/logistics for an ecosystem of products and services with consumer centricity at its center.

03.

UNIFIED COMMERCE

The monetization of acting on digital commerce and new retail. Replacing the terms Channel, eCommerce, & Omni-channel with  Ecosystems, Habitats and Unified Commerce.

Deliver The 4Cs

CONSUMER CENTRICITY

CONVENIENCE

Through The 4Us

UNIFIED COMMERCE

UNIFIED

MARKETING

CUSTOMIZATION

CONSUMER CONTRIBUTION

UNIFIED LOGISTICS

UNIFIED

TECHNOLOGY

5 New Digital Ecosystem

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